BIG FERNAND
Brand Identity & Digital
The Parisian hamburgé comes to London
Big Fernand
Big Fernand
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Brand Identity, Type Design, Interior and Exterior Graphics, Art Direction, Tone of Voice, Marketing, Digital, Website
Big Fernand came to life in the middle of a small Parisian street in 1993. Crafting and finessing the French hamburgé quickly became a Parisian success. After all these years, and 45 restaurants later, Big Fernand has arrived in London. We worked closely with the UK team to create a brand identity suitable for the UK-market. We had a fantastic time drawing bespoke typefaces, creating enormous neon signage for the ceilings, crafting a tongue-in-cheek tone of voice, designing art deco tiles for the fascia… you name it. A fun project, and definitely le hamburgé with a je ne sais quoi.
Big Fernand is le hamburgé with a je ne sais quoi, with qualité at every layer.
Everything is made fraîche and with passion brought from Paris every jour!
The hamburgé the French way.
