Uber

Brand Identity, Digital and Print

Uber Contracts is a building contractors based in West London specialising in bespoke construction work. They came to us with no branding, and a need for a fresh approach to a construction identity. The identity needs to be flexible, for large-scale hoardings and vans, right down to small-scale business cards and tags on uniforms.

The identity was underpinned by graphic representations of building materials in their simplest forms, and supported by a hand-drawn logotype to convey their straight-forward high-quality approach. Production and finish was key for these guys, so we used a mix of screenprint, foiling and textured finishes to further reinforce their specialism. Keep an eye out for vans and hoardings around London… ubercontracts.co.uk